David Hoang in San Francisco

About

I'm a designer, investor, and builder focused on tools that revolutionize the internet. My career has been an odyssey—20 years in and still so much to learn and experience. My love for design and software began after graduating with a BFA in Drawing and Painting. Interdisciplinary studies led me to electives in Computer Science, Art History, and the Humanities. After matriculation, I took what's now called a gap year to prepare for an MFA; I never went, instead designing app interfaces for a new device called the iPhone.

Since then, I've spent my career building and scaling design teams at early-stage startups and high-growth companies. I currently serve as VP of Design, Rovo & AI at Atlassian, building AI experiences that will use Jira for me so I never have to. Prior, I was VP of Marketing and Design at Replit, where I led rebranding, launched developer events, and pushed forward new ways to ship AI-native products. I was also the first Head of Design at Webflow, where I helped scale both the team and the company's vision for a more expressive, accessible internet. Prior to that, I led product design at One Medical during its transition to virtual care and eventual IPO.

I invest in and advise early-stage startups, especially creative tools that empower people to express on the internet. I've invested in over 30 early-stage companies: Sunflower, Daydream, OZU, Galileo (aquired), Flint, and Paper, to name a few . I also write a weekly newsletter called Proof of Concept, where I explore ideas around software, design, and entrepreneurship. It's a space for me to reflect on the shifting landscape of technology and how we build within it.

See what I'm up to now.